Urban • Privacy Policy

Last updated: 02-03-2017

The following Privacy Policy ("Policy") summarizes the various ways that Urban, which is wholly owned and controlled by SilverLabs, Inc., uses the information you provide to us or we gather from you while you access or use the website at urbanama.com (the "Site"), our mobile applications ("App"), and our related sites and online services (collectively, the "Services"). It is our goal to provide you with information that is tailored to your individual needs and, at the same time, respect your privacy.

Please read this Policy carefully. Your access to or use of any part of the Services will constitute your notice about our collection, use, and disclosure of your information in accordance with this Policy. If you do not wish for us to collect, use, and disclose your information in accordance with this Policy, please do not access or use the Services.

This Policy applies solely to information collected by us through the Services and does not apply to any third-party activities, including third-party websites linked from our Services, third-party social networking platforms or features we make available through our Services, or third-party ads displayed on our Services. We are not responsible for the privacy practices or content of such third parties. We encourage you to read the privacy statements of those third parties.

We consider personal information to be information that can be traced directly back to and that identifies a specific individual or household, such as name, address, email address, and/or phone number, non-exclusively. We do not consider personal information to include information that alone does not allow a third party to easily identify a specific individual or household.

We do not knowingly collect or solicit personal information from anyone under the age of 13 or knowingly allow such persons to register for the Services. If you are under 13, please do not attempt to register for the Services. No one under age 13 may provide any personal information to us or on the Services.

Summary:

By using the Services, you are consenting to:

  1. the collection, use, and processing of information collected from the online accounts you connect to the Service;
  2. the use of cookies and related technologies;
  3. the sharing of anonymous transaction information with third parties;
  4. the sharing of personal information, including transaction information, with service providers and vendors;
  5. the collection, use, sharing and other processing of your information as otherwise described in this Privacy Policy.

This policy applies to information we collect:

  1. through any of our Services;
  2. in email, text or other electronic messages between you and this App or Website;
  3. through mobile and desktop applications you download from this App or Website or from an application merchant, which provide dedicated non-browser-based interaction between you and this App or Website.
  4. when you interact with our advertising and applications on third-party websites and services, if those applications or advertising include links to this policy.

It does not apply to information collected by third party (including our affiliates and subsidiaries), including through any application or content (including advertising) that may link to or be accessible from or on the App or Website. In such instances, you are directed and encouraged to review the Terms of Use and/or Privacy policy of any such third party.

The Information We Collect

We receive and retain basic information about you when you use a social media website (such as Facebook) to log into the Services. This information generally includes your name, email, website ID and public profile with the service. We may receive and retain demographic information about you through a social sign-on. We may also collect personal information from you in other ways, such as through contacts you may make with our stylists or customer support team.

From time to time, we may use "cookies" and similar technologies to collect and store information that is generated automatically as you use the Services, including your preferences and usage statistics. Most browsers allow you to manage cookies including blocking and deleting them. If you block or delete our cookies, the Services may not work as well or at all for you. We also record information on our server logs that is collected from your browser or app, including your IP address, cookie information, device identifier, browser type, device type, domain name, access times, duration of visit, referring URL, platform, new and repeat information, timestamp, exit page information, and other information about how you use the Service.

We use tools, including third party analytical software, to automatically collect certain anonymous data about your device that does not directly identify you, such as: (i) device properties, including, but not limited to unique or other device identifier; (ii) device software platform and firmware; (iii) mobile phone carrier; (iv) geographical data such as country or region; (v) other similar data as reasonably required by us to enhance the Services and other products and services. We may use this information as described in this Policy, including, for example, to provide you with offers or opportunities based upon your location and shopping goals.

When you use our Services, we may collect information about how you use our Services.

How We Use Your Information

We use the information we collect for internal and service-related purposes, such as to provide, improve, and personalize our Services, and to develop new ones. We also use the information to communicate with you in order to provide you with information we think may be useful or relevant to you; to promote the Services; to analyze information in order to offer user-anonymous data products to third parties; to facilitate the sharing of information, including transaction data, as set forth below; to enforce this Privacy Policy, the Terms of Service, and to protect the rights, property, or safety of Urban or its users; and as otherwise stated in this Privacy Policy. We may also use your personal information to respond to your comments and questions and provide customer service; to send you information related to your requests; link or combine your personal information with other information we get about your use of other Services and from third parties to help understand you and your needs, and provide you with recommendations, better service, and customized marketing; and protect, investigate, and deter against fraudulent, unauthorized, or illegal activity.

How We Share Your Information

While we will not knowingly share your information beyond any authorized disclosures, our Policy does not cover any other third parties, their products, actions, or their services. We may or may not associate with third parties at any given time, but if we do, such association will be made known to you through the Services. We cannot control how third parties collect, use, or secure your data. For information about third-party privacy practices, please consult their privacy policies.

Public Profile

You may choose to display certain information you give us in your public profile or in your "Isles". You should be aware that any information you choose to share, or allow to be shared, in these areas may be read, collected, and used by others subject to your specified privacy settings.

Compelled Disclosure

We may access, preserve, and disclose collected information, if we believe doing so is required or appropriate to: comply with law enforcement requests and legal process, such as a court order or subpoena; respond to your requests; or protect your, our, or others rights, property, or safety. If all or a portion of Urban or its assets are sold or transferred, personal information and other information we have collected may be treated as an asset and transferred in accordance with this Policy.

How Your Information Is Protected

We maintain data handling and storage practices and procedures that are designed to promote the integrity and confidentiality of the personally identifiable information. No method of transmission over the Internet or method of electronic storage is 100% secure, however. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

What Choices Are Available to You on Our Services

You may choose to deactivate your Urban account by sending a cancellation request to support@thesilverlabs.com. We may use any aggregated data derived from or incorporating your personal information after you update or delete it, but not in a manner that would identify you personally.

International Visitors

Urban is hosted in and intended for use in the United States by U.S. residents. We may transfer your personal information within Urban and in accordance with this policy. We may also subcontract processing to, or share your information with, third parties located in countries other than your home country within the terms of this and other Urban policies to which you consent.

By using the Services, you will transfer data to the United States. If you are visiting from the European Union or other regions with laws governing data collection and use, please note that you are agreeing to the transfer of your personal information to the United States and to Urban. By providing your personal information you consent to any transfer and processing in accordance with this Policy.

How To Contact Us

If you have questions or suggestions, please email us at support@thesilverlabs.com. Written communication should be sent to support@thesilverlabs.com.

Updates to This Policy

We may update this Privacy Policy to reflect changes to our information practices. If we change our Privacy Policy, we will post those changes to this Privacy Policy and change the "last revised" date above. If we make any material changes, notice of the changes will be posted along with the revised Privacy Policy.